Beauty features a name…
Beauty carries a history…
The “wizards of beauty”, the sisters Rosy and Maria Carita had a common expactation. Every woman should be able to express her facets of beauteousness.
Unique skin care products help to emphasize day by day her inimitability.
Result has been a super intention. But there is another big idol in the range of historical cosmetic producers:
Perhaps itcould be that you already heard that Shiseido Kosmetik has been build in 1872, ten years following on from the Meiji Restoration. Arinobu Fukuhara, former head pharmacist to the Japanese navy, opened Japan’s second elite european style pharmacy on the Ginza, the fashion hub of the east. Related to the bad quality of their pharmaceuticals in the past, sold to the population, Arinobu opened the Serge Lutens Pharmacy to manifest the western-style skincare when green medicine was still visionary. This avant garde pharmacy, that was big research and development oriented, started to be certainly one of Easterns aged surviving businesses.
To guide its increasing world wide distribution network, in , Shiseido appointed the serbian artist Serge Lutens as its international creator of their corporate identity and as image builder.
Carita’s history of advertising happens to be certainly one of renewal. When Carita sought new global imagery for the international advertizing it turned in a completely new age direction, those of a collaboration with Serge Lutens who had established a reputation as being a hair and makeup artist for Dior.
Now it can be difficult to acquire Shiseido Kosmetik in a Kosmetik Onlineshop, in case you are clicking the hyperlink you will notice there’s a good one already there.
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